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This is why Apple wins …

By February 3, 2012 No Comments

Via APPL Orchard:

“[Apple is] going to continue to make the best products in the world that delight our customers and make our employees incredibly proud of what they do.”

– Tim Cook in his first email to Apple employees as Apple’s new CEO sent August 25, 2011

“The path [Sony] must take is clear: to drive the growth of our core electronics businesses – primarily digital imaging, smart mobile and game; to turn around the television business; and to accelerate the innovation that enables us to create new business domains.”

– Kazuo Hirai in response to being appointed Sony’s new President and CEO on February 1, 2012

Apple: {best, world, delight, proud} vs. Sony: {growth, businesses, accelerate, domains}

Following on from Nigel’s last post… Apple is a Lean and Agile Customer driven company focused on the bottom of the McKinsey list.  Focused first on customers, innovation, greatness and employee pride and satisfaction.  No where in that statement is Cook talking about growth, profit or any of the other bullshit most companies (and leaders) think they should focus on … Those things are outcomes, which Apple has in spades, but they come because Job’s built a culture focused on the right Why.

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